Social Networking On a Plane

We spend a lot of money to show up for a conference, visit a potential client and put ourselves where the money is.



Airlines have tried to pretend we can have a party in the sky, but why not facilitate real conversation about business (when we want that)?



Technology could let us meet and connect with others going to the same event, or looking for a solution we have in hand.. often without getting out of our seats and comfort zones.



I think it's safe to say there could be as many prospects on a cross country flight as you might see at a trade show party. Not a sure fire business love connection, but better than treating us all like a big tube of cargo.

Amplify’d from www.buzzmachine.com

* This is the key to decommodifying the airline: What if you chose to fly on one airline vs. another because you knew and liked the people better? What if the airline’s brand became its passengers? What if the airline even found ways to encourage more interesting people to fly with them because they knew that would attract and retain passengers (they could offer discounts and benefits to people who are active and popular in the social network)? Right now, all you offer is seats and miles: commodities. How much richer this would be if you offered small societies. Yes, we could still get stuck next to a talkative bozo — but not if we could meet people and arrange our seats before the flight thanks to the social network. Next to the right person, I might even tolerate a middle seat. Read more at www.buzzmachine.com

 

See this Amp at http://bit.ly/ciUQX2

Worse that Auto DM.

I've learned to love the people (not bots) that send me an Auto DM when I follow them on Twitter.



I assume they mean well, have been taught to automate or experiementing with what works. I try to get inside the thinking of a newbie that sees a form to set up an auto DM one time, like writing an ad.. they want to do their best to write it right, but most of us don't on the first try.



All this happens before they learn how much of a nuisance all those "thanks for following come buy from me" DM's are.. no matter how clever, the real annoying fact is that the writer likely doesn't ever see what they've sent until hundreds have been sent and someone they know explains it to them



Much more insidious is the tweet here. Someone sets up an account to promote another account, affiliate link, sales page or whatever. Then they put out tweets with lists of names. I assume there are bots and programs that do this and teach people to do it.



The EVIL part of this is that anyone using it has to know they are spamming the stream and have no regard for the conversation. I know, I've tried replying to a few.



I don't know who this iis, who they are promoting and assume the account will be shut down by the time you read this.



My point in bringing it up. If you put out a #FF list, it looks very much like this.



I'll occasionally tack on a friends handle as a "cc".. only if I KNOW them and KNOW they will want to see it.



And it's perfectly normal to tweet "I had lunch with A, B and C" so I'm not suggesting a ban on multiple handles or lists in a tweet.



But be careful.. if you tweet looks like the one below.. anyone on the list might assume you are a spammer ((especially if they don't remember who you are)



If you want to ask me a question, engage in conversation, comment on a tweet or post.. PLEASE write to me. If I'm in a tweet you RT, great, I love the mention. But is you cram my name in to get attention, I"ll see it, and it won't leave a good impression. It's not the kind of attention you want.



We're have a conversation people... yes real people read tweets.. talk to us like you want to be talked to :)

Amplify’d from twitter.com

Follow @TheBioTitan he rockss! @reeolive @WarrenWhitlock @ElleyF @CarlDewley @DrToddMichael Read more at twitter.com

 

See this Amp at http://bit.ly/9gwEBX

Learning to Love Farmville. Comments on @loritaylor post

If you've somehow missed Farmville and it's huge market, or are in the 80$ of Facebook users who dread seeing users notices, it may be time to start playing.



I hold that anytime you put together a large group of people who aren't rioting for food, you have a MARKET. I'll let Lori tell you about the market and dollars going to Farmville and other games.. I want to comment on the marketing.



We've learned from social media that the future of marketing is to go where your customers are and find a way to serve them.



Think about good old TV as an example. When TV was new, but had got tot he point of being in most every house, ads went to the ones that were where the customers were watching.



Now many use social gaming MORE than TV.. get the picture.



Difference this time is that it's not just for big brands with big budgets. We're not just talking about segmenting (running a Farmville flavored ad in that game) but REAL communication. Some has to figure out out to get into the game, interact with the players without annoying them and the get them whatever they want. And all this can be targeted to any niche that you have previously targeted promotions to.. Just on Farmville, that at least twice as many niches as we used to have.





We are still at the beginning of this. A niche can be pretty big and your competitor likely hasn't figured out that he can buy ads (he will).



In the future, I predict there will be a job category of servicing people inside he games.. either for real world brands or things not yet created.



Still using last years marketing campaign? Last weeks?

Amplify’d from www.socialmediaexaminer.com

Gaming in China is bigger than ads or search, which might explain Google’s reported $100-$200 million investment in Zynga, a top social gaming company. Even a listing by appdata.com of the top five games paints an astonishing picture of growth in social gaming.

Social media is a game-changer. It’s impacting who plays, along with when and where they do it. Because of the viral aspect, social media even affects how games are developed and their shelf life.

According to Zynga, a company’s success revolves around three factors:

Ability to drive new users

Ability to create an engagement loop

Access to an open communication channel Read more at www.socialmediaexaminer.com

 

See this Amp at http://bit.ly/bEDHON

Craigslist Starts To Roll Out…Gasp…A Slightly New Design

URL:  http://techcrunch.com/2010/08/12/craigslist-starts-to-r...

occurs to me that a feed from Cragslst would give endless plausibilities

See this Amp at http://bit.ly/a3fYSS

As I said to @mitchjoel, People Expect a Response When they Tweet

Enterprise feeds are mostly that.. just feeds.



But is that what people expect?

Amplify’d from www.examiner.com

On August 12th Red Cross is hosting a Emergency Social Data Summit . Did you know 74% of those in need who post a request for help online expect a response (See the Red Cross study findings  http://bit.ly/smhelp Read more at www.examiner.com

 

See this Amp at http://amplify.com/u/8lf2

Social Media is NOT a Lead Gen Platform

Most of my new business in the past year or two has come through referralls, and most of that is through connections I have on social media.



But "lead gen" is not what social media is good at. It's more what I'd call "pre lead gen" activity.



The leads/referrals from social media are people looking for you.. not something you'd buy or coerce. The way I look at it.. there are MILLIONS of people that need what you have. They want to buy from someone they know, like and trust.. or at least someone referred by someone they know, like and trust.



Maybe it's semantics.. but I think people like to be "leads" about as much as they like to be "eyeballs"

Amplify’d from www.hooversbiz.com

Why rent leads or share them with other competitive businesses in your market when you can create your own stream of direct leads? With a properly integrated Internet marketing platform you can have at your fingertips local, paying customers who want the services you provide. Read more at www.hooversbiz.com

 

See this Amp at http://bit.ly/cNALU3

Can I AMP a Facebook Video or @CoachDeb?

I wanted to share this cool clip of my Deb with a special blog post over at http://TwitterHandbook.com that I'm sure thousands would have liked to know about.



Now way to embed, so I tried a couple of times to AMP it.



That failed, so I did this Facebook post. Do go enjoy it there.. worth the extra click



Is is Facebook or Glazer Kennedy that put the restriction on this? Can you tell me?

Amplify’d from www.facebook.com

Remove Warren Whitlock My Co-Author Deborah Cole Micek talking about Twitter Turn a Tweet into Cash [HQ] A video snipet of Coach Deb Micek teaching her Twitter Money Magnet Techniques at the Glazer-Kennedy Social Media Money Magnet Seminar. Discover how to make money with Twitter. This is your Glazer-Kennedy Behind-The-Scenes Look! Length:4:39 13 minutes ago · Comment · · Share Janette Speyer likes this. Write a comment... Older Posts Read more at www.facebook.com

 

See this Amp at http://bit.ly/bHpE0O

Fun Show on BTR for Anyone in Business. Thanks @tamaradorris

I just did a show today with Tamara Dorris.



As a Vegas resident, the first few minutes of RE news kind through me off, then I once we got talking we had a marvelous conversation.



Tamara followed up with more than the wonderful tweet. She sent me an email with an introduction of someone she though could help with my business.



I just love working with people like Tamara

Amplify’d from gianttweet.com

@ShesSoSocial thanks for the RT...it was an awesome show! @WarrenWhitlock is the Einstein of book marketing! http://ow.ly/2oh3k by @tamaradorris Read more at gianttweet.com

 

See this Amp at http://bit.ly/bmG1ae

"Design for a Loss of Control" ... an oxymoron?

This phrase caught my eye.



I'm generally a fan of design. And an enterprise needs to plan things. After all, that's what an enterprise is.



But can you design the process of giving up control?

Amplify’d from www.dachisgroup.com

Anticipating and designing for loss of control. At this year’s Enterprise 2.0 Conference in Boston, my friend and colleague JP Rangaswami delivered a terrific opening keynote where he dropped the phrase that became a hot topic of conversation for the rest of the week. In his keynote, he talked of the necessity of enterprises today needing to “design for the loss of control.” A combination of Web access, SaaS, cloud computing, social software, and smartphones that are more powerful than many laptops are leading to a world where anyone can access the IT solutions they need to get their work done and don’t need any permission to do it. Enterprises currently expend considerable resources trying to impose control on a situation that increasingly appears like it not only can’t be controlled, but almost certainly doesn’t need to be. The level of control being imposed over IT today is excessive, counterproductive, and undesirable from a business results standpoint, the argument goes. Routing workers away from the applications, social networks, and devices that they clearly prefer to use is a strategy that, like most modern urban conflicts, is almost certainly a losing proposition in the long run. Instead, focusing on enabling the safe and effective use of cloud-based solutions that fit local problems, leveraging workers’ growing social capital and their own mobile computing devices can be looked at as just another form of outsourcing. In other words, letting go of non-essential control will be a key success factor for Social Business leaders going forward. Certainly there are still real challenges to doing this but the point is that the opportunities are certainly significantly greater than the cost. Together, we must learn how to fix IT in the Social Business era. Read more at www.dachisgroup.com

 

See this Amp at http://bit.ly/b01sDk

That @JimKukral Book is Popping Up Everywhere

Anyone who wants to get ATTENTION online need to order a copy of Jim Kukral's "Attention" book today.



Why today?



You need attention as soon as possible for your brand, your business, you ideas, your own book, and Jim is the expert here



PLUS.. you get a bunch of bonuses when you order today

Amplify’d from www.inc.com

PR Stunts and Start-Ups

Jim Kukral, author of the book, "Attention! This Book Will Make You Money", as well as a professional speaker, blogger and Web business consultant has worked with large brands like Fedex and Sherwin Williams.  He told me about this small biz example from his book. “Grasshopper.com provides a virtual phone solution for entrepreneurs who want to sound professional and stay connected…Grasshopper knew that in order to stand out and get some buzz going, and new customers, that they had to do something different. Their solution? Package up 5,000 packs of real chocolate covered grasshoppers and send them out to 5,000 influencers on the Web. People like bloggers and technology pundits and in general people who could, and would, talk about them…This got them a 4,911% traffic increase from April to May, 144,843 video views with 162 comments, 1,500 tweets, 120 blog posts in one month and  7 national TV mentions.” Read more at www.inc.com

 

See this Amp at http://bit.ly/9YQG6f

Paying Less Attention to @ChrisBrogan. I can't switch to @jimkural

I love reading anything from Chris. Really enjoy hanging out when we can.



Sometimes I go days without seeing a twee from him (though other days I read several and the links and blog posts)



Is this bad?



Chris points out that we can't see everything and spend time with everyone.



I agree. If I didn't see Chris for a year, he'd still be my friend. With social media, I hear from him most days.



I had to mention Jim Kukral. After all, his new book is called ATTENTION (out tomorrow, buy a copy) Sheez, I hardly ever talk to Jim now. What will happen when HE gets more connections?

Amplify’d from inoveryourhead.net

If I spent 6 minutes a day with 100 Twitter friends, that’s 10 hours.

Only 100. If I gave ONLY 100 people some of my time, that’s 10 hours right there. No email. No work. No writing. No family life. 10 hours gone just to some tweets to individuals.

Email: I get just under 600 a day. Of those, I process about 120 myself. If I give each of those just 1 minute (and email takes much longer than tweets), that’s another 2 hours.

I’m up to 12 hours just to service a few hundred friends and colleagues.

We are setting ourselves up to be disappointments to many. Or that’s the feeling I’m getting way down deep in my gut and my bones. I feel it more and more every day. I feel people growing weary of the “Chris doesn’t have time” side of the Internet.

But this is unnatural. We didn’t used to have hundreds of thousands of contacts. Dunbar. 150. Right? Read more at inoveryourhead.net

 

See this Amp at http://bit.ly/cgyXvW

Does Facebook Steal Your Time?

My friend, Dr. Phil (no, the other Dr. Phil) posted a quote that I liked and sent out as a tweet yesterday.



Both on Facebook and Twitter, we got replies from two kinds of people.



1. Those that wanted to tell us that sometimes worthless stuff is ok



2. Those that wanted to tell us to about the addictive nature of Facebook



I'm not an expert on the work of Benjamin Tregoe, but I'm pretty sure he was trying to tell us that getting a job done right is a waste of time if it's the wrong job.



If the project at hand is relaxing, taking time off, or whatever.. I don't think it's fall into the "need not be done at all" pile.



As for "Facebook time suck" .. PLEASE.. those games and annoying messages ARE NOT IN CONTROL. You are.



What we do with out time is a choice. If you have some kind of chemical imbalance or addiction, make the choice to now to do something about getting some help.



If you just spend a lot of time on social networking sites, it may be fun, there is a draw to it.. but take responsibility. It's your choice to be there, not an addiction.

Amplify’d from www.facebook.com

DrPhil Sebastian “The very worst use of time is to do something well that need not be done at all.” —BENJAMIN TREGOE Read more at www.facebook.com

 

See this Amp at http://amplify.com/u/8hx5

Searching for videos on Twitter? Trying out twitmatic.com

The first video I saw on my list was an "Email vs Social Media Smackdown" promo for SXSW 2011. Cool, but no new info so I thought it would be interesting to see what is trending in tweets about video.



Turns out EVERY other video this morning is Bieber begging for more love, which gave me joke inspiration for the rest of the day.



What type of video will you search for?

Amplify’d from www.twitmatic.com

HayliRobinson RT @justinbieber: the LOVE ME video is back up! http://www.youtube.com/watch?v=qdDVtFvJwUc 2 minutes, 19 seconds ago Follow This User Reply View Tweet Close Read more at www.twitmatic.com

 

See this Amp at http://bit.ly/crp6wI

Positive Graffiti

If you can't say something nice on a piece of garbage, where else would you put it.



A short positive message can make a world of differnce

Amplify’d from www.huffingtonpost.com

Graffiti is usually regarded as negative, unnecessary, and costly, but every once in a while you see some uplifting graffiti that makes it all seem worth it. Everyone needs to hear some positive words now and then, so seeing a little random piece encouragement can go a long way. We found some examples of vandalism that don't even seem like vandalism because they make you feel so good. Which ones would you not mind seeing in your community?

See more at www.huffingtonpost.com

 

See this Amp at http://bit.ly/biqsLx

Smart Woman Jumps Into The Oil Spill

My position on the oil spill is that it's bad and we don't need to hear anymore that people are anti-oil-spill (http://warrenwhitlock.amplify.com/2010/08/07/how-bad-is-the-bp-oil-spill/#liComment_308)



I'd much rather hear some better idea on how to heal it.



Today, I got a bit more scared from reports on Corexit being worse that oil. Watched one sided reports, ameteur science and crackpots.



Then I found a TED video. In fact a bunch of them.



Finally some smart people. They are scared too, but I think more rational in their approach.



Still looking for ideas of what do to next.



Put a link in the comments.

Amplify’d from www.ted.com

See more at www.ted.com

 

See this Amp at http://bit.ly/d9YeTi

Google Is for Pandas, Facebook Is for Lobsters

Amplify’d from googlewatch.eweek.com

Google Is for Pandas, Facebook Is for Lobsters

Adam Rifkin, co-founder of social app site Renkoo, said Google, with its search and other task specific, goal-oriented applications, fosters grazing of information. Rifkin wrote:

Adam Rifkin, co-founder of social app site Renkoo, said Google, with its search and other task specific, goal-oriented applications, fosters grazing of information. Rifkin wrote: The kind of application that Google knows how to make well are the kind that embody a panda's "eats, shoots and leaves" model of Internet behavior. Pandas spend every waking hour foraging -- aka searching -- and consuming. The most successful Google applications serve such a utilitarian mandate, too: they encourage users to search for something, consume and move onto the next thing. Get in, do your business, get out. Do a Google search, slurp down information, move on. Pull up Google maps or Gmail or Google news, do something, leave. Where Google does not excel is in making applications that are by their nature for lingering and luxuriating -- the so-called social applications. Facebook, Foursquare, Twitter and Quora are the lobster traps that catch millions of consumers and make them stay. Facebook is a lobster trap and your friends are the bait. On social networks we are all lobsters, and lobsters just wanna have fun. Every time a friend shares a status, a link, a like, a comment, or a photo, Facebook has more bait to lure me back. Facebook is literally filled with master baiters: Whenever I return to Facebook I am barraged with information about many friends, to encourage me to stick around and click around. Every time I react with a like or comment, or put a piece of content in, I'm serving as Facebook bait myself. Facebook keeps our friends as hostages, so although we can check out of Hotel Facebook any time we like, we can never leave. So we linger. And we lurk. And we luxuriate. The illogical extreme of content-as-bait are the Facebook games where the content is virtual bullshit. Social apps are lobster traps; Google apps do not bait users with their friends. Of course, Google users still use Facebook and Facebook users still use Google. But at the end of the day, they provide two different, but overlapping toolsets. Read more at googlewatch.eweek.com

 

See this Amp at http://bit.ly/cn7OZz

It Must Be an Off Day for Creative Promotions

Right on the heals of my diasastorus Facebook promotions (http://bit.ly/fbwarren) which I expected would get a few comments on Amplify, a photo or two on my Facebook page and a few LIKES (it didn't.. but please, please, pretty PLEASE LIFE me :) comes this.



Creative.. but, do you want a post card from this guy?

Amplify’d from www.toddrjordan.com via Google Reader

Have Postcards; Will Send!

Send me a DM on Twitter, a Facebook message, or an email. Include name, address, and mention postcard. These are zero obligation gifts from me to you. Cheers. Read more at www.toddrjordan.com

 

See this Amp at http://bit.ly/dvXZ1F

Worse Facebook Page Promotion Ever?

I was playing around with my brand new Facebook PAGE.. wondering what I might add to create some instant value and get things started.



I've already hooked up the RSS feed of this stream throngs of FB fans can enjoy what you are seeing.



Then I put up some photos. .. and realize how much I hate looking at my picture all day.



Asking friends and authors to add photo of them and me?



No way, I'd rather have photos I can stand to look at

Amplify’d from www.facebook.com

Marketing Strategist Warren Whitlock I really can't stand looking at pictures of me. Much prefer seeing other people in the photos. Do you have a photo of you and me? PLEASE upload here. Hmmm, better yet. If you are a friend of the page, upload you and you book, you and someone famous.. with our without me. Who want to look at me all day?a few seconds agoNaNNaNNaN at NaN:NaN clear

See more at www.facebook.com

 

See this Amp at http://bit.ly/8XRwFL

Problem With Twitter Influencer Stats. RT @Julia_Kline

We are not statistics. We are human beings.



Reading this research does help you understand how influence works.. but don't get carried away with algorithms and rankings. For instance, it would be a bad idea to spend a lot of time trying to get Kevin Smith to twee about your latest ebook sales page :)



My tips:



1) post great stuff that people will want to RT.



2) go beyond "Thank you" messages with 5 handles. ENGAGE



3) share and comment the best stuff from your network



And of course.. AMP a good idea... I read this report when it came out, and retweet others posts about it. But when I saw my friend Julia's comment



"@Julia_Kline Like all statistics, this study about retweets as a measure of a Twitterer's influence is interesting, but flawed.... http://fb.me/EsuuK6Il "



I decided to AMP it... hoping to get some more discussion from my friends, add my 2 cents, remind Julia that I appreciate her and put this pretty graphic on my page :)

Amplify’d from mashable.com

Twitter Users Who Rack Up the Retweets Top Most Influential List

Dr. Bernardo A. Huberman, the director of Hewlett-Packard Labs’ Social Computing Lab, and his team analyzed 22 million tweets over 300 hours in September 2009 in order to concoct what he calls the IP Algorithm, which highlights influential Twitter () users by assigning them both a score for influence and passivity.

Passivity is the tendency of many followers to passively peruse tweets without sharing them (i.e. retweeting them) with their network. According to the study, the average Twitter user retweets only one in 318 URLs. Read more at mashable.com

 

See this Amp at http://bit.ly/aGWtSx

You Don't Have to Stop Using Wave

No Google, but API Google developed for Wave lives on

Amplify’d from www.novell.com

Real-time communication, authoring and social messaging—for you, your enterprise...well, anyone!

Break down barriers to innovation. Connect with people and ideas and get work done. Create, share and edit documents in real-time—together. Nothing to deploy. Just use your browser, sign-up and get going. And yes, there will be a free version. Catch the beat in 2010!

Coming in second half 2010, Novell Pulse will first be delivered as a service and then later available for on-premise deployment. Read more at www.novell.com

 

See this Amp at http://bit.ly/dt909x

I used the REMOVE button to take all @FastCompany notices out of my stream on Facebook. My day is made.

The problem with the Fast Company Influencer project is that it IS working as a viral promotion.



While I don't go for contest that rely on asking your friends to vote for you, I don't want to stop anyone else from doing this. As trivial as the title is to me, I know friends who will use the credibility of a Fast Company logo to get more attention. Most of them deserve more attention, so now harm done there.



But just when I get comfortable forgetting about it.. up pops another friend on Twitter or Facebook who succumbed. Since I'm not joining this pyramid, I was finding it annoying.. Nowhere near annoying enough to unfollow or remove them.



ENTER THE REMOVE BUTTON



The REMOVE function in your Facebook Notification stream is a cool feature. I learned about it when my son told me he doesn't mind my flood of Facebook activity because he never sees my updates (that's why you'll see stuff in my stream with his name.. Dad has a few tricks up his sleeve).



This is the perfect Farmville releiief and works great on Fast Company.



Sure, the Fast Company promo is a scam and a shill game, but I'm glad some friends are exploiting it for their benefit... and now I don't have to see it on Facebook

See this Amp at http://bit.ly/bffQSw

An Airlline Listened.. Hey @TreyPennington, maybe there's hope for @useairways

Incidents of an large company hearing customers via social media are increasing.



It's still news, but we can imagine a day when it's common for an airline to care.



Easy to think "how could they?" and blame Air Canada, but that would miss the point. The incident is not new. The fast resolution is.

Amplify’d from www.montrealgazette.com

Air Canada repairs dying boy's wheelchair after Twitter criticism

The family of a 10-year-old disabled boy from Kamloops, B.C., whose custom-made wheelchair was damaged on an Air Canada flight Wednesday, is crediting Twitter and the rest of the social networking world with convincing the airline to fix his chair and to send it back within 24 hours -and for offering him a free flight to Disney World.

Air Canada found itself in a PR nightmare and was hit hard yesterday morning by posts on Twitter and other social networking sites after it damaged Tanner Bawn's $15,000 wheelchair -his only mode of transportation. Bawn suffers from Duchenne muscular dystrophy and the loss of the chair left him largely confined to his hotel room. Read more at www.montrealgazette.com

 

See this Amp at http://bit.ly/dgXUUa

We're talking more on social media, less on email

Americans have increased their time on social networking sites by 43 percent while email is down



But are we communicating more or less?

Amplify’d from www.socialmediatoday.com

Social Networking is Dominating On-Line Activity

In a study released yesterday, the Nielsen Company reports that over the past year Americans have increased their time on social networking sites by 43 percent, while their use of email has declined by 28 percent. The survey found that 40 percent of American’s on-line time is spent on social networks (22.7%), online games (10.2%), and e-mail (8.3%). In 2009, these three activities comprised just under 37 percent of on-line time.

In 2010, Americans spent 22.7% or just over 13 1/2 minutes per hour of their on-line time on social networking and blog sites, compared to 15.8% or 9 1/2 minutes per hour in 2009. On the other hand, in 2010 instant messaging and email had a combined share of 12.3% or just under 7 1/2 minutes per hour compared to 2009 when the two accounted for 16.2% or just under 10 minutes per hour. Though email and instant messaging are still two important communications channels, it would appear that the use of Twitter, LinkedIn and Facebook messaging is increasing. Read more at www.socialmediatoday.com

 

See this Amp at http://bit.ly/9FN0eT

How 12 CEOs & Founders are Leveraging Web Video

I'm all for CEO's use social media.



But why is there a debate?



Of course CEO can go public.. they can also leave that to others. NO RULES.



I'm much more concerned about whether the CEO's and their staff are listening to their customers. Who is on the video is up to them.

Amplify’d from mashable.com

The debate continues on whether CEOs should be fluent in social media or not, but the number of CEOs using social media to engage customers is still very low, even among technology companies.

With all of the talk about how CEOs are getting social, we were curious to see how many CEOs are also branching out into web video. We took a look around the web to see how CEOs and founders are leveraging video to educate and engage consumers.

How 12 CEOs & Founders are Leveraging Web VideoRead more at mashable.com

 

See this Amp at http://amplify.com/u/8cth

Google Didn't Give Wave a Fair Shot

Here's a recipe for disaster. .. Give us a cool way to collaborate but don't let us access it with those we collaborate with.



I was excited to try Wave.. WORKED at getting an invite, only to see that I was on with others who were just there to check it out.



When I had a team that needed to collaborate, there were no invites available. Unlike Gmail or even Google search, there was no way to use it unless the whole team got it.



Maybe the opened it up more before the killed it.. but I'd lost interest long before that and forgot to check.



Cool technology. Smart people working on it. Not open to the public

Amplify’d from googleblog.blogspot.com

despite these wins, and numerous loyal fans, Wave has not seen the user adoption we would have liked.Read more at googleblog.blogspot.com

 

See this Amp at http://amplify.com/u/8cjz

What do you do if you don't have @Comcast? (looking for @CoxCable to engage)

@comcastcares give unbelievable service to Twitter users. Has done this for YEARS now. Every Social Media training includes homage to their excellent team and we've had Frank on the Social Media Radio show



I live in an area with Cox Cable service.



As far as I can tell, they have excellent technology, and for a years I used them as an ISP and loved the service.



We went bi-coastal for a few months in 2009, at one point we were in Vegas and shut off the cable because we don't watch TV and were leaving town for months. We had just bought a CLEAR modem that was supposed to work in Atlanta and Vegas and I thought I was a pretty smart shopper. I assumed I'd go back to Cox in a few months to have dual source as a backup.



Next time we were in Vegas, I got a bill from Cox. Call them to inquire and make sure the bills would stop, and then paid the bill to avoid the hassle.



Months later, knock at the door. Cox guy wanted to get paid or he "has to take our cable box" We didn't have one, so we knew Cox has screwed up. We called a third time to make sure it was off.



Another two months go by and another guy shows up at the door.



Then we get calls on our voice mail telling us that the "cable box people have a special offer for you."  I know from years ago when a friend did cable collection, this is a highly thought out elaborate process they use to get people to reinstate, pay a bill, or at least get to the write off stage. The cable industry has always been very thorough having something at every point of contact to bring you back into the fold.



I've also had an issue with another cable company that LEASED me one of the first cable modems for five years, collect many times the cost of the equipment, and then put a ding for $175 on my credit report when I moved and left it in the house... I KNOW to be careful with cable disconnects :)



A few months back, I decide to let bygones be bygones and take the $19/mo ISP offer to have a back up to CLEAR (they are another brewing). I call Cox and tell them I want the package. I suspect that they will bring up the bill, and assume that at some point we'll work it out or I'll grumble and pay them.



Woman on the phone tells me "sorry, we can't sell you service. You have an outstanding bill".. When asked what I can do, she says "nothing"



Well, it's 4 moths later. They don't have my monthly payment and whatever dozen services they would have talked us into adding.



But that's not why I'm posting.



Today, my co-author on Twitter Revolution, @CoachDeb tweeted about her AT&T ISP service being down and how the tech came out and mad it worse. We had a brief exchange of tweets and NOBODY responded (that I could see).



There are thousands of people that see Deb's tweets, many more see mine. Our references to Cox and AT&T are there for any of the thousands of employees of those compannies to see. I know from expereince that Sprint, T-Mobile, Verizon and one network engineer at Clear see their brands and respond.



And CoxCable has an EASY example to follow.. Maybe the best big company use of Twitter is @ComcastCares



Today, nothing...



This is not the first time I've tried. I've send tweets to @CoxCable and use many variations of Cox Cable and Coxcable in tweets with hashtags, without, with @ sign and without. If anyone were monitoring, they would have noticed.



I've already done a blog post about CoxCable. Got a lot of "Cox Sucks" tweets but nothing from the company.



I'd love to have a happy ending to this story. I'm not looking for special treatment, just a sign that someone has started monitoring social media. I'll probably buy some service from Cox just to add to the story.. but whether I do or not.. I think it's time we all start SQUAWKING about companies that haven't learned to listen.



Do this with LOVE. The people working at Cox are people just like you and me. They will respond when they start listening. The companies that have employees listening and acting as good people do will thrive in the future. I don't want my local cable company to be one that doesn't survive. I want them to "listen and love" (the marketing strategy for the 21st Century).



If you know anyone who works for Cox that may be listening, please let them know about this post.



If you don't know anyone who works for Cox, tell everyone in your network. I believe that someone who know someone who reads this will help us show Cox some love and bring them with us into the 21st Century.

See this Amp at http://amplify.com/u/8c66

RT @monikapin Facebook Sharing Your Private Data?

The data that gets shared is always data you supplied. We know that once we upload and push submit it's out there somewhere.



But why does FACEBOOK continue to get the rap?



Could it be that they are pushing the edge of pushing out data?

Amplify’d from www.freshegg.com

It seems as though Facebook and personal privacy issues are never too far apart, with this week  being no different as a 2.5GB database containing names and public information on every searchable Facebook user appeared on torrent network site Bit Torrent.

The reason this information is so valuable to marketers, is that it allows them to tailor specific products at specific audiences; the more they know about us, the more they can push advertisements towards us that are aimed at people in our location, age group, income bracket, occupation, social category, sexual orientation or a myriad of other demographics. In an age when an advertising campaign can cost a lot of money without necessarily bringing any rewards, targeted marketing would appear to extremely appealing to major corporations. Read more at www.freshegg.com

 

See this Amp at http://amplify.com/u/8b4b

RT @sophware: Judging a Twitter experience by # of followers is sad. We're all essentially following each other.

Money can't buy you love.

Amplify’d from www.readwriteweb.com

Twitter is requiring password resets for users who signed up for "suspicious" third-party programs that promise to automatically (or magically) get them followers. Twitter usually pushes out password resets to users whose accounts it believes have been compromised due to phishing or other attacks. Read more at www.readwriteweb.com

 

See this Amp at http://amplify.com/u/8ad6

Old Media Joke of the Day

LA Times writing about Social Media as a "complement to traditional media campaigns"



Does anyone still pay attention to what the paper say?



:)

Amplify’d from latimesblogs.latimes.com

Politicians nationwide who increasingly turn to Twitter, Facebook and YouTube to complement their traditional media campaigns also should pay attention

pay attentionRead more at latimesblogs.latimes.com

 

See this Amp at http://amplify.com/u/8aa3

To forgive is not just to be altruistic. It is the best form of self-interest

I'm reading HERD: How to Change Mass Behavoir By Harnessing Our True Nature by Mark Earls (great book so far.. the first 25% tells me it's going to be a strong MUST BUY on my list.)



Here's on life changer for me:

To forgive is not just to be altruistic. It is the best form of self-interest. What dehumanizes you inexorably dehumaizes me. Forgiveness gives people resilience, enabling them to survive and emerge still human despite all efforts to dehumanize them

I hadn't heard the Desmond Tutu quote before. Won't ever think of an injustice or wrong in the world quite the same way again.

See this Amp at http://amplify.com/u/8a2m

New Apps Make You More Productive

New Apps Make You More Productive

The Secrets of the Twitter Revolution Best Seller

The Secrets of the Twitter Revolution Best Seller

Shared via AddThis

Watch us on live TV today

4pm http://BusinessWealthMastermind.com/

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Book Marketing from Warren Whitlock

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#JVAL Marketing Seminar

http://TwitCastRadio.com/ #TCR tonight

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Do You Want To Be on Oprah?

Imagine Oprah calling you...

Are you ready to be that famous?

Would your career, book or business benfit from that much exposure?

You know that they don't call for expert guest out of the phone book. There is a system that authors and expert entrepreneurs use to generate millions in free publicity.

You can learn how FREE at the "How to get National Publicity" teleseminar

Why you should follow Joel...

I just got a call from Joel Block about a quick little project he's working on.

When Joel calls, I always listen and learn. He's one of the most successful business growth accelerator guys I know.

http://JoelBlock.com/blog

Today he's helping a very worth little charity hit's it's goal. Take a look, give a couple of bucks, and make sure you connect with Joel

I Was Bribed To Share This.. You Can Be Too

I'm evaluating a multi-media course on blogging from the folks at Simpleology. For a while, they're letting you snag it for free if you post about it on your blog.

It covers:

• The best blogging techniques.
• How to get traffic to your blog.
• How to turn your blog into money.

I'll let you know what I think once I've had a chance to check it out. Meanwhile, go grab yours while it's still free.

New Marketing Style: Clicks and Mortar - WSJ.com

New Marketing Style: Clicks and Mortar - WSJ.com: "Among the new features that stores are trotting out this year to help shoppers decide what to buy: testimonials from other customers.
Taking a page from the e-commerce world, companies including Cabela's and Staples are featuring endorsements from shoppers in their product displays. People who visit one of Cabela's 26 stores can see a sign for a Texsport combination fan and light. The display includes a 'five-star' consumer rating and a July 16 review from AlanK of Kansas City, Mo., who writes: 'As someone who does a lot of summertime tent camping, I can't begin to tell [you] how valuable this little combo is. I hang it over my cot every night and I have a bright reading light and a cool breeze to go with it.'"

Cookies Sell Homes - Real Estate Scent Marketing

Cookies Sell Homes - Real Estate Scent Marketing

Multipy Your Book Marketing Success With Onine Promotion SIte Multiply.com

As you begin to use social media to boost your online marketing presence for your book, I suggest that you take a look at Multiply.com

For instance, I'm using the blog editor at multiply.com to post a message for my new multiply.com blog, while posting the same entry to my Book Marketing Success blog and other marketing blogs.

That's three more mentions for me (Warren Whitlock) and my author and book publishing keywords.. plus I'm reaching millions of readers on the multiply.com service.

I'm just getting started... using tools to import a list of contact to see who is here.. then uploading videos for additional posting, along with photos, other blogs, and more.

Take a look now at http://whitlock.multiply.com and post a comment to let me know how you will use it to attract new readers for your book and online promotions.

MySpace for everyone

I'm recomending this to all my clients, students and readers.

Get more traffic from MySpace

I've even posted it on my Warren Whitlock Book Marketing Strategist MySpace Page

What We Can Learn From Harry About Marketing

The Harry Potter book out today is the 7th best seller in the series.

Not content with huge success on the last book.. they've not got 20% more orders for the intial print run.

Read about th magic of Harry Potter Book Marketing .. you are sure to find cross over ideas for your own business.

New Business Book Promotion

Great marketing results from myspace

We've been conducting tests using blogs and posts on MySpace.

Take a look at Warren Whitlock, book marketing

We Are Thinking Rich

I haven't been using this blog much.. because I spend a lot of my time these days on a Think and Grow Rich project with my parter Ted Ciuba

We are looking for people that want to be rich and Partners who want to make money with us

Ted will giving away a million dollars with a program that has been proven many times.

You can read news about the project at The New Think and Grow Rich News Blog and read articles at The New Think and Grow Rich Articles Blog

MegaSuccessDay.com is live

Check out this Free SUCCESS help site

A big company ASK campaign

Kraft Foods now is asking there customers for new ideas. InnovateWithKraft.com

This could just be them throwing in the towel. According to the Wall Street Journal, profits are down 24% in the past two years.

Or maybe they are humbled and will listen to the real experts.. the customers. If so, this is a great idea.

You can ASK your clients. Use this tool